“Selling long-term care insurance provides people with the opportunity to help individuals and their families and, at the same time, earn what can be a significant income,” explains Jesse Slome, AALTCI’s executive director. The Association created the online center as the result of increasing inquiries from individuals interested in learning more about career and sales opportunities.
According to AALTCI, over 1,000 people purchase long term care plans on a daily basis. “The need for this protection is growing and sales would be higher if there were more skilled people available to market the product to individuals and employer groups,” Slome admits. “The new center will provide meaningful but balanced information that will enable people to evaluate and decide if this is something they should pursue.”
The initial online center initially features a variety of audios addressing getting started in the business through what your first year should look like. “We also provide sales and marketing information for insurance professionals who have unsuccessfully tipped a toe into the pool but wish to learn how to be successful,” Slome adds. The organization plans to expand the center over time to address critical aspects for career success including the long-term care insurance industry’s first national job postings bulletin board.
Access to the online center is free of charge at http://www.aaltci.org/sell. Established in 1998, the American Association for Long-Term Care Insurance is the national trade organization exclusively focused on creating heightened consumer awareness and supporting insurance professionals who market long-term care solutions.
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